Castle Farm in Shoreham, near Sevenoaks in Kent has put up wi-fi boosters in its lavender fields to help cope with the number of social media users trying to upload photos.
The lavender farm opens its 100 acres of lavender fields to the public every year in June and July for walks, picnics and photos and has found itself besieged by influencers looking to get amazing photographs.
The breath-taking scenery has proven a huge draw for guests looking to get the perfect snap for their social media.
Lorna Roberts, who runs the farm with her brother and parents, has now installed wi-fi broadband signal boosters around the fields to facilitate the high number of people wanting to share photos.
She added that some visitors had complained about the lack of signal in the area, which is based in a long valley, which led to them installing the improved wi-fi boosters.
The family has been running the farm for decades since the 43-year-old’s great-great grandfather came over from Scotland with a herd of cattle.
They own around 100 acres of lavender, with 80,000 plants in the picnic field alone, and they offer guided tours and walks.
The fields of purple attract guests from across the world from Australia to Egypt, the Netherlands to Peru.
Ms Roberts said ‘It is quite breathtaking. The backdrop and the colour is just so impressive. It is like a corduroy of purple across the valley. It is the perfect backdrop for people’s photos. There is definitely a lot of people who come down just to get that photo. It is less than an hour from central London and it is like you are in another world.’
They started planting lavender 25 years ago with the intent of producing essential oils to break into the wellness industry.
